Virtual Reality for ZEISS: IOL Universe goes MandarinAs international as our co-workers are as international are our projects: For ZEISS we created an Interactive VR Showcase to make trade-fair visitors experience a different universe with a highly interactive discovery tour of the ZEISS intraocular lens (IOL) product portfolio. This was translated into Mandarin now!
Digility 2018: Cologne as the International Innovation Hotspot of Digital RealitiesDIGILITY 2018, the leading B2B conference and expo on technologies and services for digital realities like AR/VR/MR, 3D and artificial intelligence, took place again presented state-of-the-art technologies and an extraordinary lecture program in its third edition from 26-27 September 2018 in Cologne.
IFA Berlin 2018 - Demodern meets Telekom MagentaEINS & 5GThe IFA Berlin 2018 has just closed its doors after six long days and once again large booths could have been admired and experienced. Samsung, Google, Sony, Philips and Co. - all big players had been on site. But the most conspicuous booth has been the one of Deutsche Telekom. There has never been so much magenta...
AR in B2B: Revolution of tradingAugmented Reality, as we are all well aware, is rapidly gaining traction in popular culture. Alex, one of our co-founders, sat down with marconomy.de to discuss how the proliferation of AR enabled smartphones is creating unique opportunities in e-commerce and m-commerce.