Visualizing future concepts with body input and AIThe disruptive AI technology forced everybody in this profession to feel enabled or threatened by the new workflows that opened up. For us, it was clear that we wanted to fuse the technology with our roots in creating interactive installations. The possibility of giving users something at hand to form and create their own imagination instantly is vastly inspiring to us. We aimed to define a collaborative workflow between the user and AI, which is guided but still gives enough creative freedom.
Hitchhiker's guide to the Metaverse: Answers to the most frequently asked questionsAlmost every day, a new Metaverse solution is being released. But it's not just the supply and news that's booming; the questions from companies about the new digital and interactive world are also increasing. Our Co-Founder and Managing Partner at Demodern Alexander El-Meligi elaborates on the most frequent questions.
Digitaler Taktgeber: CHRONEXT-App setzt neuen Maßstab für den Online-Handel von UhrenIn Zusammenarbeit mit Silberpuls hat Demodern die neue iOS-App für CHRONEXT, eine der führenden Plattformen für Luxusuhren, entwickelt. Die App macht Luxusuhren für jeden zugänglich und bietet eine große Auswahl direkt erhältlicher neuer und gebrauchter Uhren. Dank aufgeräumter Struktur, Premium Design und verbesserter Filterung macht das Stöbern nach der Lieblingsuhr besonders Spaß.
Demodern paves the way for The MINIverseAs part of gamescom 2022 in Cologne, Demodern has collaborated with MINI to create the “world's first driving Metaverse”, eponymously named “The MINIverse”. The brand’s first exploration into the Metaverse focuses on the new MINI Concept Aceman, the concept car released at the end of July 2022, where users are able to drive around in various environments, experiences and games based off the design and features of the new concept vehicle.
The Power of Sound in Your Brand ExperienceSound. The unseen force. When you stop to think about it, it truly is a magical phenomena. Through the vibrations of tiny particles in the air, human beings can be moved in deeply emotional ways. Our Creative Soundologist Ben Gallagher elaborates on how important and powerful sound can be and how companies can harness it to great effect.
Demodern wins Pitch for the VELUX Erlebniswelt in Hamburg"Raumfabrik" is the name of the concept with which we at Demodern - Creative Technologies have won the pitch for the realization of the VELUX Erlebniswelt. In a landmarked industrial hall in Hamburg, we will create a productive, innovative, hybrid brand and product experience for end customers, craftsmen and architects.
Virtual experiences: How to create a buzzing live experience?Last year virtual experiences were in demand like never before. At Demodern we have developed quite a few of them since 2020 – from a virtual event platform over a showroom experience to a live festival space. All of them have in common that they bring their own unique advantages compared to offline events - but what do you need to create a lively online experience?
Boosting Brand Awareness - How to use Branded Games the right wayIn collaboration with Converse and the retailer SNIPES, we developed a branded minigame for the social feed of the SNIPES app. Our overall goal was to increase brand awareness among a young, fashion-conscious target group for the new Converse Pro-Leather and ultimately create a gamified path to the SNIPES store.