Interactive Metaverse Product Showroom
We accompany Schletter, one of the leading manufacturers of modern solar mounting systems, on their digitization process and journey into the industrial metaverse. For this, we have developed the new virtual home of the company called the "House of Schletter," where the products and services of Schletter can be experienced in a new way.
Solar in the Web
Especially in an industry like solar energy, the fastest-growing power source globally and often associated with high investment sums, contemporary product visualization is one of the most crucial selling points. With the "House of Schletter," the goal was to create a place that presents the benefits of the Schletter product range in detail and at the same time in an accessible manner.
More than a Web Experience
While Schletter could previously showcase its mounting systems either on 2D websites or at trade shows involving high logistical efforts, now an immersive and interactive experience should make the products accessible to a global audience. The foundation for the "House of Schletter" in its current form consists of three rooms: "The Weather Lab," "The Workshop," and "The Hub."
Virtual Space
We wanted to give the Schletter audience a way to explore the mounting systems in detail in a virtual space. The experience is aimed at a broad audience, including solar installers, solar manufacturer, property owners, as well as private and public organizations.
Interactive Product Presentation
The spatial representation in 3D is intended to help better understand the functionality of the mounting systems and familiarize users playfully with their advantages, especially it’s stability. Interactive elements and product overviews form the core of the experience.
Interactive Testing Center
In a "Test Center," users can actively interact with Schletter mounting systems in a virtual environment and test their resilience and functions in various weather scenarios. Users can experience not only how the products move with the position of the sun but also how they withstand extreme winds up to Category 12 hurricanes.
Procedural Animations
From dynamic cloud movement to changing light and shadow conditions to the effects of increasing wind strength on vegetation and particle effects: for a realistic representation of the functionality and resilience of the mounting systems, the animations in the test center environment are dynamically generated in the code.
Modular product pipeline and 3D workflow
To ensure a gradual release of the hansgrohe product assortment, we've developed an in-house 3D pipeline where we can take the original CAD models from Hansgrohe’s PIM system, optimize their geometry, and add textures and UV’s for WebGL. Our 3D Artists create any additional products and decorative assets using physical product samples as a reference. All models are then cross-checked, reviewed for their likeness and imported into the live tool for updates as needed.
3D Product Visualization
We emphasize on offering the Users immersion and interactivity for users to explore Schletter solar mounting systems in detail. The CAD data of various products was optimized for the virtual space using Blender.
Global Vision with Future
The House of Schletter provides existing and potential customers with an engaging, immersive, and accessible way to learn about and interact with products. The experience is now not only accessible via the company's website but is also used worldwide at trade fairs.
